Amy Stockberger – Behind the Numbers

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Amy Stockberger April 16, 2026
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Home » Amy Stockberger – Behind the Numbers

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Top Questions Answered

What’s your coffee order?
No coffee for this girl, TB16 is my energy drink 🙂
What is one food you could eat every day?
Nachos (NO CHILI-THAT IS CRIMINAL)
What is a habit you are proud of?
DOES WALKING MY DOG COUNT??? 🙂
What book or books have influenced you most in your career?
Go-Giver and Buy Back Your Time.
What’s the one app you open first in the morning, other than messages or email?
Bible

Historical Performance

2024

  • #of Agents: 19
  • Sales Volume: $143,475,771
  • Transaction Sides: 388.5
  • National Ranking Volume: 388
  • National Ranking Sides: 34

2023

  • #of Agents: 19
  • Sales Volume: $165,695,733
  • Transaction Sides: 486
  • National Ranking Volume: 276
  • National Ranking Sides: 18

2022

  • #of Agents: 16
  • Sales Volume: $166,473,657
  • Transaction Sides: 393
  • National Ranking Volume: 149
  • National Ranking Sides: 34

Key Takeaways

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  • Amy Stockberger rebuilt her business after realizing her value proposition was indistinguishable from every other agent, forcing a shift from transactional competence to ongoing, service-driven relevance.
  • Her “lifetime home support” model, which includes a VIP club and vendor ecosystem, reframes client relationships as perpetual, not episodic, with structured touchpoints before, during, and long after the transaction.
  • By turning clients into “walking, talking billboards,” her team achieves roughly 90 percent repeat and referral business, dramatically reducing reliance on paid lead generation.
  • AI is used aggressively to automate workflows (over 60 percent in some areas), but the goal is reinvestment into higher-value human interactions, not staff reduction.
  • Leadership, not technology, was the true bottleneck in scaling; improving leadership capacity unlocked growth more than any tool or system.

Exclusive Insights

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Amy Stockberger’s approach is a direct response to a problem most agents don’t realize they have: a business that performs well during the transaction but disappears immediately after. Her solution? A fully systematized, service-first model that extends the agent’s role far beyond buying and selling, embedding her team into the daily lives of their clients.

The result isn’t just better client retention; it’s a fundamentally different growth engine built on utility, visibility, and trust instead of paid leads and perpetual lead gen.

What makes this conversation particularly relevant now is the intersection of AI, automation, and human connection. While many agents are chasing efficiency for its own sake, Stockberger is using it with precision, automating workflows to free up time for deeper, more meaningful client engagement.

At the same time, she’s using her operational model to build multiple revenue streams and referral channels that reduce dependence on traditional lead generation entirely.

For experienced agents and team leaders, this isn’t theoretical. It’s a working model that challenges the industry’s default playbook, especially when it comes to client lifecycle, value creation, and scalability.

If you’re thinking about what your business looks like in five years, the full interview is worth your time.

Inside The Conversation

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Why did Amy Stockberger create a lifetime home support model?
She created the model after realizing her business wasn’t generating the repeat and referral volume it should have. She identified that her value proposition ended at closing, so she built a system to remain relevant and useful throughout the client’s entire homeownership journey.
How does Amy Stockberger’s vendor program generate both revenue and leads?
The vendor program generates revenue through annual participation fees paid by service providers. It also creates leads by giving her team access to vendor employees and their networks, resulting in direct introductions and measurable transaction volume.
What technology does Amy Stockberger rely on to run her operations?
She uses a centralized platform (Monday.com) as the backbone of her operations, managing everything from transactions to vendor relationships. She layers in AI tools and CRM systems to automate workflows and enhance efficiency across the business.
How does Amy Stockberger balance automation with human connection?
She uses automation to handle repetitive tasks but intentionally preserves human touchpoints for relationship-building moments. Her philosophy is that automation should enable better service, not replace authentic communication.
What advice does Amy Stockberger give to leaders adopting AI in their business?
She advises leaders to start by identifying the most broken or inefficient part of their business with the highest ROI potential. She recommends applying a “systemize, automate, delegate, delete” framework and securing buy-in from influential team members before rolling out changes.

Tech Stack

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Monday.com
Sierra Interactive
Lifetime Home Support
Courted
Skool
Microsoft Teams
Canva

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